ADMA / CMA: Picture Pirate

The Problem:

ADMA (The Association for Data-driven Marketing and Advertising) needed an article for their regulatory news email that could also be printed as their monthly column in the Club Management in Australia (CMA) magazine.

My Pitch:

Everyone wants to find a great image to use in their website / magazine / email, and the prevailing belief is that you can grab whatever you like from the internet – the problem is that makes you a pirate. But there is a legal way to source images online.

The Result?

A very simple, step-by-step guide on how to find images that the owners are more-than-happy for you to use for free … and also tips on how to find out where an image originated from.

In the past two years a plethora of new options have emerged in this field, so a new article should be arriving very soon!