Fb. Li.

ADMA / CMA: Picture Pirate

To kill two birds with one stone, ADMA were seeking an article they could use for their own newsletter as well as providing to the CMA for their monthly column. My article on how to source images legally was the article that was the stone that killed those two birds. I'm a monster.

Name: Are You A Picture Pirate? How To Source Your Pictures Legally Client: ADMA Category: Copywriting Date: April 4, 2016

The Problem:

ADMA (The Association for Data-driven Marketing and Advertising) needed an article for their regulatory news email that could also be printed as their monthly column in the Club Management in Australia (CMA) magazine.

My Pitch:

Everyone wants to find a great image to use in their website / magazine / email, and the prevailing belief is that you can grab whatever you like from the internet – the problem is that makes you a pirate. But there is a legal way to source images online.

The Result?

A very simple, step-by-step guide on how to find images that the owners are more-than-happy for you to use for free … and also tips on how to find out where an image originated from.

In the past two years a plethora of new options have emerged in this field, so a new article should be arriving very soon!

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